Valentino Garavani, creator of the Haute Couture house Valentino, was first inspired to design dresses when he saw the movie Ziegfeld Girl. He fell in love with the glamour of the silver screen, and that people dressed up to go to the cinema. He loved the beauty of it all, the acting and the amazing costumes they were, then the people enjoying the film dressed up very fancy. "I know what women want. They want to be beautiful". That's why he started designing dresses.
I adore the idea of wearing your best clothes when you go out to any event. In the 40's and 50's, men and women would dress in their nicest clothes to go to dinner or the movies. The majority if the time, they were at home. They wanted to look better when they went out then they did at home. If they wanted to dress in casual clothing, they would have saved a lot of money and stayed home.
It is very elegant when women wear flattering dresses when they go out, and men, suits. We all enjoy looking good, which in turn makes us feel good. When you dress nice, you usually feel more confident. Personally, wearing a dress makes me feel beautiful and happy. That's why we do it. Hence, when we are at home we wear casual clothing, going out is a less frequent occasion, why not feel extra beautiful when you go out and dress up.
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